
Kerry Dairy Consumer Foods has launched SMUG Dairy, the UK’s first brand to blend oats and dairy, offering a healthier, more sustainable twist on classic dairy products. Available at major retailers, the range includes cheddar-style alternatives, butter-style spreads, and milk. SMUG Dairy delivers 40% less saturated fat and up to 54% lower CO2 emissions per kilogram than traditional dairy. By combining the creaminess of dairy with the benefits of oats, SMUG Dairy enables consumers to make mindful, eco-friendly dietary choices without compromising on taste.